Gift is a short-lived commodity. Deeply affected by festivals and consumer groups, it is basically a short, frequent, and fast product. Once it enters the market, it must demonstrate its ability to sell. Of course, if it wants to show its sales ability, it is not just relying on the placement and image of corporate advertising. The spread, more importantly, comes from the product itself, which itself includes product quality and packaging. Product quality is the premise, packaging is performance, interdependence, mutual existence.
In practice, packaging design is performed within a limited picture, which is a spatial limitation. At the same time, the packaging is sold to the buyer for a short period of time, which is a limitation of time. This kind of space-time restrictions requires that packaging design cannot be blind and complete, and that everything should be equal to nothing. The key to the determination of the goods, consumption, and sales of the three aspects of the relevant information to compare and select, the basic point of choice is to help improve sales. Below is a list of relevant items that will be identified by the editors of China Packaging Network for reference.
The trademark image of the product, the meaning of the brand;
The product's functional utility, texture properties;
The origin of the product, local factors;
The selling background of the commodity, the target of consumption;
The difference between the product and the current product;
The status of similar packaging design for this product;
The product has a total of its related characteristics and so on.
China Packaging Network editor reminds everyone that these are the media information of design ideas. When designing as much as possible to understand the relevant information, to compare and sele